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In the world of fashion, trends come and go, but there's one trend that's here to stay: oversized t-shirts. Gone are the days when tight-fitting tops ruled the scene; now, it's all about comfort, s...

Vintage tees act as a time machine, whisking your style back to the golden eras of fashion. In today's world, the vintage theme is a major trend. Whether you're rocking an old vintage t-shirt, sho...

If you haven't tried the oversized tee yet, then you're missing out on a major trend. These relaxed, comfortable and cool t-shirts have stormed the fashion world with their cool, effortless style t...

When it comes to menswear staples that never goes out of style, the classic polo shirt has to be at the top of the list. The polo shirt is a classic piece of clothing that has been trending for age...

Packing for a warm-weather trip means striking the right balance between comfortable and chic. And creating stylish beach outfits that will look (and feel) effortless can be stressful. The idea of ...

When it comes to clothing, nothing compares to the feeling of slipping into a garment that exudes quality, comfort, and style.  At 97th Hour, we take great satisfaction in providing just that with ...

As fashion enthusiasts, we all want to wear something that represents our style, taste, and personality. Our garments are crucial in depicting our style and who we are. If you're looking for a prem...

In the world of men's fashion, finding the perfect balance between style, comfort, and versatility can sometimes feel like a daunting task. But fear not—at 97th Hour, we've got you covered with our...

Polo has transitioned from solely sportswear to an essential element in everyday fashion. It has evolved into a staple piece that everyone should have in their wardrobe. Nowadays, finding at least ...